Know Exactly What Your Email Channel Is Worth
Vanity metrics are easy to find. Actionable insights are not. We build custom reporting systems that connect Klaviyo performance to actual revenue — so you always know what is working, what is not, and where to invest next.
What's Included
Our Process
KPI Definition
We align on the metrics that matter for your business. Revenue per recipient, customer lifetime value, flow contribution — not just open rates and click rates.
Dashboard Build
We create a custom reporting dashboard that pulls data from Klaviyo and your e-commerce platform. Real-time visibility into the metrics that drive decisions.
Reporting Cadence
Weekly performance snapshots and comprehensive monthly reports. Each report includes not just data, but analysis — what happened, why, and what to do about it.
Strategic Review
Monthly strategy calls to walk through performance, discuss findings, and adjust the roadmap. Data without action is just numbers on a screen.
Results We've Delivered
Tools We Use
Frequently Asked Questions
Revenue per recipient, customer lifetime value by acquisition source, flow revenue contribution, campaign incrementality, list health score, and deliverability trends. We go far beyond open and click rates to measure what actually drives profit.
We set up proper attribution windows in Klaviyo and cross-reference with Shopify data. We can model first-touch, last-touch, and multi-touch attribution depending on what questions you need answered.
Yes. Our dashboards can incorporate data from paid ads, social, and organic channels alongside email performance. This gives you a complete view of how email fits into your overall marketing mix.
Absolutely. Dashboards are built on platforms you own — typically Google Looker Studio — and updated automatically. You have 24/7 access and can share them with your team or investors.
Klaviyo reporting shows you platform metrics. We build business intelligence — connecting email data to revenue outcomes, identifying trends, and translating numbers into strategic decisions. The difference is between data and insight.
Ready to Get Started with Reporting & Analytics?
Book a free strategy call and let's build your email revenue engine.