Your Buyers Reorder on Autopilot — Your Emails Should Make That Easier
Wholesale buyers are not browsing for fun. They need to restock efficiently, discover new products for their shelves, and feel confident in their purchasing decisions. We build Klaviyo systems that serve those needs.
Wholesale brands we manage see 38% higher reorder rates from automated replenishment flows
Working with 8+ B2B wholesale brands on Klaviyo
Common B2B Wholesale Email Challenges — Solved
The Problem
Reorder timing varies by buyer and nobody tracks it systematically
Our Solution
Buyer-specific reorder flows triggered by average purchase frequency, with easy reorder links, updated pricing, and new product introductions at the perfect cadence.
The Problem
New product introductions get lost in a catalog PDF nobody reads
Our Solution
Segmented new-product launch emails targeting buyers who stock related categories, with sample request CTAs and margin/sell-through projections.
The Problem
MOQ and pricing tier information is buried in spreadsheets
Our Solution
Dynamic pricing block integration in Klaviyo emails showing tier-specific pricing, MOQ requirements, and volume discount breakpoints relevant to each buyer.
The Problem
Wholesale accounts go dormant without any automated follow-up
Our Solution
Buyer engagement tracking with reactivation flows for dormant accounts — offering restock reminders, new product samples, and dedicated rep outreach triggers.
Services Tailored to Your Industry
Wholesale Email Strategy
Buyer lifecycle mapping, reorder cadence optimization, and segmentation by buyer tier, category, order frequency, and account value.
Buyer-Focused Campaigns
New product launches, seasonal buying guides, trade show follow-ups, and promotional campaigns designed for wholesale decision-makers, not consumers.
Reorder & Account Automations
Replenishment reminders, new buyer onboarding, tier upgrade notifications, dormant account reactivation, and seasonal pre-order campaigns.
Klaviyo Account Audit
Review of your B2B Klaviyo setup including buyer segmentation, reorder flow effectiveness, catalog integration, and revenue attribution.
Real Results for Real Brands
Wholesale food distributor
Buyer reorders were inconsistent and relied entirely on sales rep outreach.
Beauty wholesale brand
New product launches reached only 20% of the buyer base due to manual outreach.
Apparel wholesale company
35% of wholesale accounts had not placed an order in 6+ months.
Email Designs That Convert
"Our sales reps were spending half their time chasing reorders. Excelohunt automated the entire replenishment process in Klaviyo. Now reps focus on new business while email handles the recurring revenue. Reorders went up and our team has time to grow."
Patricia Huang
VP of Sales, A wholesale food distributor
Ready to Make Email Your #1 Revenue Channel for B2B Wholesale?
Get a free email audit tailored to b2b wholesale brands.
Frequently Asked Questions
Yes. We set up Klaviyo with custom properties for buyer tier, order frequency, category preferences, and pricing tier. This enables B2B-specific segmentation and automation that most email platforms cannot match.
We connect Klaviyo to Shopify B2B, WooCommerce Wholesale, or custom ordering systems via API. Order data flows into Klaviyo for reorder triggers, buyer segmentation, and revenue tracking.
Yes. Using dynamic content blocks in Klaviyo, we display pricing, MOQ, and discount tiers specific to each buyer segment. Bronze, Silver, Gold buyers each see their own pricing.
Segmented launch emails targeting buyers who stock related categories, with margin projections, sell-through estimates, and easy sample request CTAs. We follow up with adoption tracking.
Automated reorder reminders, new buyer onboarding sequences, and dormant account reactivation flows handle the routine touchpoints so your sales team can focus on relationship building and new business.